TBA Servings +1.8% L12M through June & Industry Webinar August 6th

Today, bw166 released the Total Beverage Alcohol Advance for June 2020. Additionally, to review the impacts of COVID-19 on the beverage alcohol industry, bw166, in conjunction with Gomberg & Fredrikson, will be presenting a joint webinar hosted by industry veteran Jon Moramarco on Thursday, August 6th at 10:00 AM PT / 1:00 PM ET. 

Key industry trends through June:

  • The bw166 Serving Index has grown +1.8% over the last twelve months versus the LDA population growth of +0.8%, a slight increase in per capita consumption.
  • Three-month volume trends are:
    • Beer -3.6%
    • Spirits +2.4%
    • Wine +3.9%
  • Three-month consumer spending trends are:
    • Beer -23.5%
    • Spirits -22.3%
    • Wine -16.2%
  • Three-month equivalent wholesale value trends are: 
    • Beer -0.9%
    • Spirits +4.5%
    • Wine +1.9%

The  bw166 / Gomberg & Fredrikson webinar will discuss:

  • Six-month and three-month total U.S. market trends across beverage alcohol segments
  • Impact on per capita consumption and the share of Beer, Spirits, and Wine
  • Individual trends for Beer, Spirits, and Wine
  • Import & Export trends for Beer, Spirits, and Wine
  • A deeper dive into wine market trends due to direct-to-consumer activities  
  • Insights based on available excise tax payments for specific markets and economic data from various government sources 
    • This data gives a full market overview as opposed to many sources that measure only specific channels or rely on survey data.

To register for the webinar on August 6th at 10:00 AM PT / 1:00 PM ET

Registration for this webinar is limited — reserve your seat today.