tba overview Total Beverage Alcohol Overview – March 2020 April 16, 2020 | December 3, 2025bw166 The March edition of bw166’s Total Beverage Alcohol Overview was released yesterday. The market has changed dramatically during March. Some highlights include: Pantry loading is evident in March with the Total Beverage Alcohol Index increasing 3.0% over the last twelve months – typically, this increases at an annual rate of 1.2%. Off-Premise channels increased Beverage Alcohol […] Read more »
tba overview The bw166 Serving Index up +1.2% in January to 123.1 March 3, 2020 | December 3, 2025bw166 The bw166 Total Beverage Alcohol Advance report shows overall consumer spending on Beverage Alcohol to be $277.5 Billion, +3.6% versus last year. Some key observations for twelve months ending January 2020: The bw166 serving index is at 123.11, a 1.2% increase over the same period last year. The legal drinking age (LDA) population is now […] Read more »
tba overview The bw166 TBA Serving index increased +1.4% to 123.3 through November 2019 January 6, 2020 | December 3, 2025bw166 bw166 released The Total Beverage Alcohol report for twelve months through November 2019. Key points over the past twelve months include: The bw166 TBA Serving index increased +1.4% to 123.3 versus last year (this index represents the change in servings of beverage alcohol entering the U.S. market). Consumer expenditures for beverage alcohol total $266 billion, […] Read more »
tba overview TBA Servings +0.9% L12M through Sept. 2019 October 28, 2019 | December 3, 2025bw166 The latest bw166 Total Beverage Alcohol Overview shows that servings are up +0.9% for the 12 months through September 2019 – an unsurprising trend as LDA per capita consumption has been effectively flat over the last 25 years. While some recent qualitative surveys have highlighted consumers drinking less, the quantitative data does not show the […] Read more »
tba overview Industry Update Through June 2019 July 22, 2019 | December 3, 2025bw166 The bw166 TBA Overview Advance report for June 2019 indicates a market continuing the long-term trend of total servings of beverage alcohol growing at the rate of increase in Legal Drinking Age Population – both having grown +1.0% over the last 12 months. Spirits is gaining share of standardized servings with overall growth of +3.6% […] Read more »
