Industry Insights tba overview June 2025 US Beverage Alcohol Review July 23, 2025 | November 21, 2025bw166 BW166 tracks the total beverage alcohol market in the US by analyzing 100% of the domestic tax-paid shipments into the US market, as well as all imports into the US market. We maintain monthly or annual data files back to prohibition. This is the only way to truly track the entire market as opposed to […] Read more »
general Beverage Alcohol 2024, A Few Bright Spots, But Mostly Headwinds January 26, 2025 | November 21, 2025bw166 There is much commentary in beverage alcohol trade publications on the trends in the US beverage alcohol market in 2024. Much of the news is negative. BW166 has just issued the Total Beverage Alcohol Overview for December 2024 with a special addendum. The report tracks 100% of the total beverage alcohol entering the US market […] Read more »
general The Good, the Bad, and the Inventory February 5, 2024 | November 21, 2025bw166 Recently, the Bureau of Economic Analysis released its fourth quarter estimate, reporting GDP growth of +3.3% – demonstrating the good news that the U.S. economy is still expanding. And, importantly, highlighting that a key component of the increase was consumer spending. Consumer spending in calendar year 2023 for off-premise beverage alcohol was $225 Billion (+3.7%) […] Read more »
general Wine – The Glass is Half Full February 5, 2023 | December 3, 2025bw166 Over the past several weeks, two key industry reports have indicated the glass is half empty. First, from Silicon Valley Bank’s State of the Wine Industry Report 2023, one writer recapped, “Younger consumers are not reaching for wine in anything like the older consumers did.” Many other writers conveyed similar points. Second, the 2023 Direct […] Read more »
general bw166/GFA – Q4 Webinar January 4, 2023 | December 3, 2025bw166 Sign up and save the date. GFA Webinar Series with Jon Moramarco on January 10, 2023 @ 9:00am PDT Join Jon Moramarco, a partner in and the Editor of the Gomberg Fredrikson Report; and the Managing Partner of bw166, for the Q4 GFA Webinar. The key topics that will be addressed are: Registration for this webinar is […] Read more »
